Newsroom
New CookieLab Creations and Insomnia's National Chocolate Chip Cookie Day Celebration
August 04, 2020We may be
nearing the end of summer, but Insomnia Cookies is up for the hottest cookie
creation month yet! The unveiling of new flavors on top of celebrating National
Chocolate Chip Cookie Day and National S’mores Day – don’t worry, we gasped
too.
For more than 15 years, Insomnia Cookie’s has
revolutionized the cookie game, and with the official introduction of Insomnia’s
CookieLab, the sky's the
limit with innovation. Insomnia is ready to pull back the curtain to their
CookieLab Research & Doughvelopment and give
Insomniacs around the country a peek at where the magic happens, This test
space is staffed with a team of dedicated mad scientists, chocoholics, flavor makers,
and risk-taking bakers dreaming up drool-worthy desserts, baking warm,
melty-licious menu items, and crafting craveable new cookie releases you can
only get at Insomnia Cookies.
But you don’t have to wait to get your hands
on the latest CookieLab creations. The Monster’wich has recently been let loose
into Insomnia stores for a terrifyingly good treat. The first of its kind and
devilishly good, Monster’wich is 2 traditional cookies of choice with 1 scoop
of ice cream (any available flavor) and 1 traditional cookie (any available
flavor) mixed together in between to make a Monster-style cookie’wich. Up to
two toppings can be added for an additional charge. Or the most daring of
Insomniacs can take on a Deluxe Monster’wich, using deluxe cookies instead of
traditional.
For a limited time only, the Butterscotch
Pecan cookie is available for your chewing pleasure. The nostalgic Butterscotch
Pecan boasts nutty bits of pecan and sweet butterscotch chips baked into the traditional
cookie base. And coming soon in August, Insomniacs can get their hands on
CookieLab’s newest flavors Mocha Chip and Blueberry Pancake. Mocha Chip is sure
to be a cookie cure-all with the perfect blend of rich chocolate and bold mocha
chips on the signature dough base. Now you can skip the drip with Mocha Chip!
Blueberry Pancake is your favorite morning classic re-imagined into an
absolutely crave-worthy combo of bright blueberries, sweet maple syrup bits,
and a buttery, pancake base. Served with a side of breakfast syrup for the
ultimate pancake experience.
And, in true Insomniac fashion, sleep just
isn’t in their vocabulary, it’s in their DNA. So, expect non-stop cookie
creations to be released throughout the year keeping you and your taste buds on
a sweet, sweet roller coaster ride of unexpected flavors and unlimited
combinations. But as quickly as they arrive, Insomnia’s famous Limited Time
flavors will retire to the CookieLab archives, so don’t delay!
To keep the sweetness going, Insomnia Cookies
is rolling out some promos as delicious as the cookies.
·
Every Tuesday in August are
“Try-It Tuesdays” featuring a special deal on CookieLab creations for
Insomniacs to give new products a taste test
·
To celebrate National Chocolate
Chip Cookie Day, from 8/3-8/10 at 3am, Insomnia is extending the celebration
all week with a free traditional cookie with any in-store or delivery purchase,
including CookieLab limited-time offer cookies!
·
On National Chocolate Chip Cookie
Day on 8/4, Cookie Dough Loyalty Members can get $10 off their order of $20 or
more with code COOKIEDOUGH
·
On National S’mores Day on August
10th, you can get add a FREE deluxe s’mores cookie to your cart when
you find the promo code via Insomnia’s
Instagram Story scavenger hunt that morning.
This is only the beginning for the CookieLab! The mad scientists are always firing up its oven, revealing new cookies and promos. To keep up to date on the latest from the CookieLab, following Insomnia Cookies on Instagram, Facebook, and Twitter.
Insomnia Cookies Image gallery available upon request.
To place an order for local or national delivery, visit www.insomniacookies.com. Local delivery is available until 12 a.m. for most locations.
Click for nutritional information for Butterscotch Pecan, Mocha Chip and Blueberry Pancake.