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Insomnia Cookies Is Now Open in New Brunswick to Satisfy Cravings Day or Late into the Night

Insomnia Cookies Is Now Open in New Brunswick to Satisfy Cravings Day or Late into the Night

August 27, 2021

NEW BRUNSWICK (August 10, 2021) – Insomnia Cookies is excited to announce the late-night cookie company is now delivering warm, delicious cookies to New Brunswick, making it the first location in the city and third bakery in New Jersey. In celebration of the grand opening, Insomnia Cookies will hold an all-day in-store Welcome Bash for Rutgers students and the New Brunswick Community with some crave-worthy deals.

Grand Opening Welcome Bash Details for Saturday, August 28 -- All Day!

       Loyalty Member Deals:

       The First 25 cookie lovers in line get a free 12-pack of Classic cookies and mystery Insomnia gift

       1 free Classic cookie in-store

       Free delivery with code NEWBRUNSWICK (valid 8/28 only)

       Games, prizes, and more!

Not a loyalty member? You can sign up at https://insomniacookies.com/create-account to take part in these sweet offers. It’s quick and as easy as eating your favorite Insomnia cookie!

Hours of Operation:

       Monday-Wednesday: 11 a.m. – 12 a.m.

       Thursday-Friday: 11 a.m. – 1 a.m.

       Saturday: 12 p.m. – 1 a.m.

       Sunday: 12 p.m. – 12 a.m.

Opening in time to welcome Rutgers students back to school in August, Insomnia will be serving some of their most crave-worthy cool treats like the fan-favorite Monster’wich, the ultimate cookie’wich, to help beat the summer heat by day and fuel the many late nights.

The new bakery will be located on Easton Avenue, just two blocks from Rutgers University College Avenue Campus. Perfectly positioned in the midst of local eateries, hotels, and visitor attractions, Insomnia Cookies will provide a satisfying sweet treat when cravings hit, especially the late-night ones.

Insomnia Cookies New Brunswick is located at 176 Easton Ave., New Brunswick, NJ 08901. Hours of operation can be found here. Details about Insomnia’s menu, delivery, and nationwide shipping options can be found here (late-night delivery until 1 a.m. or later). The store will deliver to Rutgers University, downtown New Brunswick, and surrounding neighborhoods.

To place an order or learn more about Insomnia Cookies, visit www.InsomniaCookies.com. Keep up-to-date on the latest cookie news and grand opening deals by following Insomnia Cookies on Instagram, Facebook, Twitter, and TikTok.

About Insomnia Cookies

Insomnia Cookies is a rapidly expanding late-night bakery concept headquartered in Philadelphia, PA, and New York, NY. Founded in a University of Pennsylvania dorm room by then-student Seth Berkowitz, Insomnia Cookies has been feeding the insatiable hunger of loyal Insomniacs since 2003. Today with more than 200 locations nationwide, Insomnia Cookies offers a wide variety of delicious cookies and sweet treats in-store, for local delivery, and nationwide shipping.